Sassy Baby

Founded in 1982, Sassy operates independently of its parent company Russ Berrie, in Kentwood, Michigan and Bannockburn, Illinois. Sassy's extensive line of baby products include developmental toys, teething items, bathing products and much more. Sassy is recognized as a trusted brand due to its commitment to premium quality, innovative design and focused coloration - all while being environmentally principled and affordably priced.

Sassy Toys are more than just toys - they have been carefully designed to facilitate your child's development from an infant to toddler. A perennial favorite is Me in the Mirror - a soft, padded mirror that can be hung so baby can look into it while lying down or it can be attached to crib rails to accommodate a sitting baby. The mirror is also freestanding so baby can enjoy it outside of the crib. Adorned with colorful ribbons, rings, a spinning rattle, and cute animals, the opposite side of the mirror has a slot to insert a photo. All of these features for under $15 make it a perfect gift.

Another popular item is Baby's All Around Abacus. The abacus is sized for baby and features 10 differently shaped and brightly colored rings that slide easily from side to side. The colorful beads move throughout translucent tunnels and ends which creates a fun, rattle sound. As with all Sassy products, the abacus has a developmental focus and it is designed to help teach baby different colors, shapes and counting. This toy is recommended for age nine months and older.

Since keeping baby entertained and happy in the car is always a top priority for baby and parents, Sassy designed an interactive 12-in-one play pad, the Safari Car Seat Play Pad. It features four nursery rhyme songs, a soft-glow light for nighttime, different animal sounds and a steering wheel. To help develop baby's cognitive skills by providing lessons of cause and effect, if baby squeezes the elephant, music, lights and sound play and when the monkey is pressed, the horn will beep. With Velcro straps for easy attachment to any infant car seat, baby will enjoy this toy.